Ansø of Denmark designs and produces timeless kitchen knives from its workshop in Jutland. Since 2001, Jens Ansø, has designed knives of the highest quality that will last you a lifetime.

Ansø

Deliverables:
Visual Identity
Web Design

Creating a new visual identity for knives that will last you a lifetime.

Moving online

Ansø of Denmark wanted to increase its digital presence and increase the amount of sales directly to consumers. We helped them create a new visual identity and bring it to life on a new website.

Working together in Miro

From visual identity to final website, we used it for many small touchpoints

Online brainstorm process

Product and lifestyle images are warm, witch focus on lifestyle and no people.

Process images are in black and white.

A seamless online experience that communicates exclusiveness, while being optimized for online conversions.

Webshop on mobile selling kitchen knivesWebsite selling kitchen knivesWebsite selling kitchen knivesMarketing material flatlay on table woodcutBrand elements presentation with colors and woodcutHandcrafted kitchen knife on work table
Deliverables:
Visual Identity
Web Design

Design

White brand logo on dark background

Categorization of Product

Oscar Haumann
Co-Founder & Business Lead

Reach out to Oscar to learn more about how we helped Ansø of Denmark and how we might help you.

oscar@helloabel.com
+45 53 25 67 69

Website about man handcrafting kitchen knives